
What’s the #1 reason you need a Virtual Assistant? To avoid the pitfall of drowning in your business.
Sounds a bit dramatic, doesn’t it? But the Number 1 reason so many entrepreneurs get stuck is because they try and burn the candle at both ends doing everything themselves. And the busier they get, the harder their business becomes to maintain.
While it might work for a short period of time, it is not a sustainable business model. Sure, we all do it when we are getting started, but as business owners, we should never hinder our success and our growth by thinking that we cannot outsource. I have heard many excuses why business owners that could be outsourcing don’t. The three most common excuses are:
Hiring a Virtual Assistant is too expensive.
No one can do it the way you can.
You tried it and were disappointed with the results.
These are valid reasons at certain stages in business, but many people use them as excuses.
Let’s look at Excuse Number 1 – Hiring a Virtual Assistant is too expensive.
With only 24 hours in a day, perhaps you are working 15 or 16 hour days. If you are constantly worrying about unanswered emails, not posting consistently on social media, booking and confirming appointments, sending out invoices or even following up on payments, then you are not putting in the kind of quality hours that are required to grow your business.
You are merely drowning in administrative jazz, tasks that you can outsource if you want to.
Why not you free up your time, minimize your stress and make space in your head for the things that only you can do? It’s those things that only you can do that can grow your business and generate more income.
Then there is Excuse Number 2 – No one can do it the way you can.

This is a lie that a lot of business owners tell themselves. Simply put, if you can teach someone else to do it, then you don’t need to do it. You can focus on doing the things in your business that no-one else can do. Find three things that only you can do and outsource as much of the rest as possible.
If you’re a coach, coach!
If you’re a realtor, sell!
If you’re an author, write!
The 80/20 Rule states that 20 percent of your time spent is what generates 80 percent of your results. Why couldn’t you focus all of your effort on the 20 percent that increases your revenue?
And Excuse Number 3 – You tried it and were disappointed with the results.

As much as I hate to say it, sometimes it’s a case of you tried to hire as cheap as possible and, sadly, you got what you paid for. Most times, however, it’s a case of not having clear expectations set from the start, not having processes in place for your business that enable a smooth handover, or treating your VA like an employee. It’s important to remember that they are business owners too, and your success is as important to them as it is to you.
I can list many ways a Virtual Assistant can help you…
So, the next time you consider hiring a VA, but you don’t, ask yourself this: What is the real cost to your business if you don’t hire one?
Remember, the number one reason you need a Virtual Assistant is so that you can stay in your Zone of Excellence and focus on the things in your business that only you can do!